You became a coach to make a difference. We'll help you get there.
Practical mentorship, advanced training, and real-world support for coaches who want to build confidence, master their skills, and create a practice that lasts.
25+ Years. One Deep Commitment.
In an industry where new voices emerge every day, true wisdom comes from time, depth, and sustained practice. For more than 25 years, Billie Frances has devoted her work to helping professional coaches, leaders, and growth-oriented individuals navigate transformation with compassion, discernment, ethical care, and profound humanity.
Her gift is hearing what lives underneath the words — the subtle dynamics, the missed opportunities, the next right shift that could transform an entire coaching conversation.
Small insights. Big transformation.
You're Not Alone
Even the best training can leave you feeling unprepared.
"I don't feel ready."
You completed your certification but still question whether you have what it takes.
"I get stuck with clients."
A client brings something unexpected into the session and you don't know how to respond in the moment.
"My practice isn't growing."
You've tried the marketing advice but haven't built the momentum you expected.
"I miss having support."
After training ended, the community disappeared. You want continued learning and feedback.
How We Help
Real mentorship for real coaching situations.
Guiding Mindful Change was founded by Billie Frances, NBC-HWC — a coach and teacher since 1996 who saw what was missing after certification: continued guidance, real-time feedback, and a place to grow your skills with people who understand the work.
Mentoring
One-on-one guidance for coaches who want feedback on real sessions, help with stuck clients, and a thinking partner who has been in the room.
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Advanced Coaching in Action
A group mentoring masterclass where coaches bring real cases, practice advanced skills, and get live feedback in a supportive peer environment.
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CE Courses
NBHWC-approved courses designed to deepen your expertise in mindfulness, behavior change, and the art of masterful coaching.
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Rooted in a Philosophy, Not Just a Program
Billie Frances is the author of Awareness Is Enough: Reflections on Being a Coach.
A book about being a coach, not how to coach — exploring the art of presence and its impact on the coaching relationship. It's the foundation everything at GMC is built on.
A timeless resource coaches can return to at any stage of their career.
— Dr. Jessica Matthews, NBC-HWC, FACLM
Essential reading for anyone seeking to deepen their coaching practice.
— Brian Krolczyk, PhD, NBC-HWC
The guide for finally grasping what it means to truly be present in coaching.
— Michael Arloski, PhD, NBC-HWC, CEO Real Balance
Who You'll Work With
An experienced team, not just one mentor.
Billie Frances, NBC-HWC
Founder & Lead Mentor. Coaching since 1996; author of Awareness Is Enough.
Georgie Coote, NBC-HWC
Facilitator specializing in ADHD, relationships, and midlife transitions.
Erica Stack, NBC-HWC
Facilitator specializing in bariatric weight loss and energy healing.
For Coach-Training Organizations
Extend your program with mentor support your graduates need.
Partner with GMC to provide individual and group mentoring, advanced coaching practicums, and NBHWC-approved continuing education to your graduates — strengthening outcomes and deepening your program's impact.
Articles & Resources
Practical wisdom for your coaching practice.
Coaching Skills
What to Do When a Client Goes Deeper Than You Expected
Practical steps for holding space when the session takes an unexpected turn.
Practice Building
Building a Coaching Practice That Lasts Beyond the First Year
The habits, systems, and mindset shifts that separate sustainable practices from short-lived ones.
Mindfulness
Mindfulness Is a Coaching Skill, Not Just a Technique
How presence, attunement, and self-awareness shape every coaching conversation.
Ready to become the coach you set out to be?
Tell us where you are in your coaching journey and what feels hard right now. We'll start there.